Olamide Olowe, co-founder of skincare label Topicals can’t help but but be proud of her brands expansion.
In a Twitter video one of the CEOs of Topicals, Olamide Olowe reveals she can’t go past a Sephora without checking for her brand Topicals.
The skincare brand was launched in the fall of 2020 with Olowe and Claudia Teng ( who is no longer with the brand). The brand began by them at first giving free samples of their products but after 72 hours they had sold out of a three-month supply.
Since Topical’s launch, the brand has now been included on the shelves of 500+ Sephora stores throughout the US and Canada.
After struggling with skincare issues for years, Olowe saw that the brand could be a guiding hand for others going through what she survived.
In an interview with Allure Magazine, she says “Our whole goal is, how do we help people transform the way they feel about skin?” “But it also is just unlearning a lot of the negative thoughts that we have because the beauty industry has drilled a certain message.”
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Though Olowe has now landed on the Forbes 30 Under 30 list and gained $2.6 million in funding from Lerer Hippeau and Mucker Labs, she once struggled to get financial backing.
She also shared in her interview with Allure that some investors questioned the name of her brand while others dismissed the funding of the brand with almost no reasoning at all.
“I do internalize some things, but at the end of the day when I see what we’re doing with Topicals and the growth we’re having, I honestly just laugh, she says. “I think there are a lot of people who missed out because of their bias. “That’s on them, not on me.”
With support from celebrities like Issa Rae and Yvonne Orji, the brand has becoming a rising skincare brand to be on the look out for.